Now that digital marketing has gone mainstream, luxury brands have started looking for new ways to engage with customers. The luxury industry must adapt or die. Whether we like it or not, print as a marketing medium is no longer influential; and top-tier luxury brands must find a way to preserve engagement without losing their core values. Continue reading “Digital marketing – changing the way luxury brands engage with customers”
Event planning is a challenging but rewarding job that requires a very special kind of person. It requires a keen eye for detail, meticulous organization, and saint-like patience. It can be tedious, unpredictable, and even dangerous – but there’s an app for that. Several.
Despite the inherent advantages of mobile technologies built specifically for event planning, a recent survey showed that 59 percent of event professionals do not use mobile apps in their event planning, but that 53 percent of those were interested in getting one. That’s a sure sign of a market on the brink of explosion.
This article is contributed by Lucy Barret.
WordPress is the most prominent software platform and is used by millions of people to create and develop a professional looking website. Indeed most businesses and organizations are building their websites on WordPress. It is one of the easiest platforms that allow even a non-technical person to make changes in their site or blog without any complications. Continue reading “Misconceptions That Many People Have About WordPress”
You may well have heard of crowdfunding as a way of raising money for projects of all kinds. Kickstarter is one of the names you are probably aware of. However a recent news item about Kickstarter shows that crowdfunding is more than just raising money. Continue reading “Kickstart Your Startup Marketing”
With the explosive growth of the Internet, anyone might question whether it is worth writing even more to add to the mountain of information that is there. Surely almost any opinion or view is to be found among material that has already been created. Why add to the Tower of Babel that’s been growing over the recent decades? Continue reading “Curation – Automation versus Imagination”
Call center live chat services are necessary for every business that wishes to interact directly with their customers. Customers want to have an immediate way to communicate with companies, and live chat is often the best way to help them do this. Following each of the steps below allows businesses to have meaningful and satisfying interactions with their customers. Continue reading “Live Chat Customer Service”
After last year’s holiday season, researchers learned many interesting facts about what makes a good ecommerce site. They found that what was commonly believed about customer online shopping, such as what kept them from buying or what encouraged them to purchase were not the reasons that customers reported in past years. These three tips can encourage customers to not only visit a company website, but convert them to customers.
This article is contributed by Nancy Baker.
If you are starting off as a clothes designer and are thinking of ways to get your brand and name out there, look no further! Social media is an incredible way to make new friends and generally build up your own community of likeminded individuals. It is also a killer way to bring people’s attention to whatever it is that you are selling, but it is not exactly straightforward. There is a particular set of rules that, if adhered to, can bring you an incredible return. This article looks at how fledgling designers can harness this phenomenal platform in a way that sometimes belies belief. So please take a few minutes out of your busy schedule and see if you can pick up some value from the rest of this piece. Continue reading “X Winning Ways To Incorporate Social Media Into Your Clothes Design Ideas”
The biggest cause of failed start-ups is that their marketing is not sufficiently effective in creating the sales growth they need. Marketing is the process of dialoguing with potential customers, ensuring that your products and services meet a real need that they have and then delivering the right solution for their needs. Continue reading “Start Your Marketing Early”
If you feel like you have your finger on the pulse of your smartphone, tablet, computer and anything else electronic, and further, you feel like you know how to reach people through this form of communication, you should check into the University of Florida’s Digital Marketing Degree to bolster your natural abilities in this ever-expanding field for media aficionados. Continue reading “Digital Mastery”