Start Your Marketing Early

startupThe biggest cause of failed start-ups is that their marketing is not sufficiently effective in creating the sales growth they need. Marketing is the process of dialoguing with potential customers, ensuring that your products and services meet a real need that they have and then delivering the right solution for their needs. Continue reading

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A Mother’s Work Is Never Done

mother duckThe Huffington Post has an article on The Battle of the Working Mother and how to win your own ‘Mommy War’. The War is between the demands of your working career and the demands of your home and your children. It’s very challenging but that does not mean that stay-at-home-moms have it easy. Continue reading

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Build Your Online Presence On A Solid Domain Name

domain namesA recent Forbes article points out the importance of getting the right domain name for your business.

A good domain name can catch attention, biasing people to prefer your company over competitors, and making it easy to reach the website if and when they decide to use it. A bad domain name can sink you. Like a storefront and location in the offline world, your domain name is the very first vehicle by which potential investors/customers/employees evaluate your company before they even engage. Continue reading

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Personalized Advertising for a Young, Internet-Savvy Vancouver Audience

no trumpeting

This article is contributed by Annie Harrington.

Over the years, I’ve learned people love it when you talk to them, engage them, and relate to their interests. It’s basic interpersonal communication. What they don’t like is when you talk at them. Continue reading

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Use Twitter To Find The Best Graphics Designers

follow me on twitter

This article is contributed by Fahad Raza.

When you’re in need of a designer, there are more than one way of looking for one online. You could simply Google appropriate keywords to find a very long list of designers, on which you could easily lose a few hours. You’d have to browse through the web results one after the other, most of which will be portfolio websites of professional designers or designing agencies. You’d go through the portfolios and may or may not find the kind of designs you would like to have for yourself. In any case, the feat is both tedious and tormenting. Continue reading

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How Web Applications Can Enhance Your Users Experience

shortcut to web applicationThis article is contributed by Vadim Kirichenko.

If you run a website or blog, then chances are that you want to try and get as much traffic as possible to your site and then keep your visitors there by showing them what they came to see and engaging them with your quality content. Continue reading

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4 Reasons Why You Should Not Use Flash to Build a Website

intel flash website

This article is contributed by Robert Fisher.

Have you decided to use Flash to build your website? If yes, you should rethink and change your decision. It is true that Flash based websites are really attractive and cute.  See the examples to the right and below of what is possible.  if you are planning to build a heavily animated website or one that offers many online games, then it is OK to use Flash. But, if you are building a website to improve your business by increasing traffic to your site, then Flash is not the right choice. Continue reading

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Online Shopping Cart Frustration

abandoned shopping cart

With the explosive growth of Ipads and other tablet computers, many will have done much of their Christmas shopping this year via an online store.  Unfortunately particularly for the retailers, many shoppers will also have abandoned their shopping carts leaving frustration on both sides. Continue reading

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