Your company should not be flying blind

flying blindStarting a company can be very difficult nowadays. With so much competition, it is a hard task to get your brand out there so the general public knows that you exist. There are various ways that you can promote your company. Some of these ways are more effective than others.  Blindly choosing what appeals to you may be entirely the wrong decision. Continue reading

Google Requires Mobile-Friendly Websites – Does Yours Comply?

cellphoneWith the world becoming more mobile, Google has made it a requirement that all websites be mobile user friendly. This means that your website must be accessible by any mobile device that has Internet connectivity capabilities. This does not mean that you have to construct an entirely new website; a copy of your existing website can be made for mobile users with a few modifications to ensure that it functions properly. Continue reading

The Real Reason Google Dropped Authorship in SERPs

barry schwartzIf you have been watching the search results from Google over the past few months, you may have noticed a somewhat surprising change. Early this year you would often have seen a small picture of the author under any article in the list. Very rapidly, if you knew that author, you would know whether the article was likely to be useful. Continue reading

Are you too intelligent to be wrong

thinkerIntelligence is always seen as a positive attribute. In a team game selection, it is often the more intelligent players who are selected first.  Most of us would like to be thought as highly intelligent by our friends and colleagues. What could possibly be wrong with that attitude?

 

Well not everyone agrees.  Here are just two opposing views but there are many more: Continue reading

Security at all costs, but…

One of the most surprising incidents in recent days was that Transport Canada ordered a Toronto-to-Sao Paulo flight to backtrack to Pearson about four hours after its midnight departure. The Air Canada flight’s U-turn after a security breach puzzled the experts. By 6:30 a.m., police in Toronto apprehended the passenger. He was released after authorities determined there was “no criminality involved.” Continue reading

Live Chat Customer Service

live chat

Courtesy of Nemo

Call center live chat services are necessary for every business that wishes to interact directly with their customers. Customers want to have an immediate way to communicate with companies, and live chat is often the best way to help them do this. Following each of the steps below allows businesses to have meaningful and satisfying interactions with their customers. Continue reading