This is a guest post by Jane Smith.
Most bloggers have come to the realization that high quality content is the best blog marketing strategy. You might come across some newbie blogs that resort to gimmicks to boost their SEO ranking, but ironically those blogs have low visibility because their tactics are so transparent.
Topics can sometimes grow organically as you write about them and do a little research. The topic here was to throw out a challenge to develop the best 125px x 125px ad since I had developed one today that I thought was pretty good. I still would be interested to hear whether you can do better than the ad on the right here. However there’s more to all this than meets the eye.
The Search world is all a-twitter with the news that the Google Spam team has downgraded the search rankings for the Google Chrome group because their actions resulted in bloggers being paid to write posts that included links to Google Chrome web pages. That is in violation of the Google Quality Guidelines.
This is a guest post by Sam Peters.
The biggest rage in the world of social media is Tumblr. People equipped with smartphones are taking to the streets, collecting images, and posting them to the specialized blogging service – all while gaining massive amounts of followers.
This is a guest post by Kimberly Wilson
I read an interesting article the other day about how frictionless online sharing is causing information overload and thus decreasing the practical value of social media. This not only affects the casual users of social media, it also affects the marketers.
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Many may find this title, Social Media Forces Customer-Centric Marketing, somewhat puzzling. To understand what is meant, we should look at a few definitions.
Marketing like many other branches of business often introduces jargon that may confuse readers. The latest of these is the term inbound marketing. In demystifying this term, we will show you a concept that is even more useful. That is marketing from the outside in
That is a question that many observers are asking. Google wished to create a strong property in the social media world after its various social media flops such as Orkut. After all if you want to make money, you should be where the people are. So Google Plus came charging out of the stable and very quickly had the largest number of adherents in the shortest period of time. Larry Page said there were 40 million users of Google Plus.
Today social media tools dominate the landscape of business marketing. Why is that? Because online social media tools are usually easy to use, free, and can yield quick returns on relatively little personal investment.
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Most eyes were on the world’s leaders this past weekend as they sought to limit the devastating effect of the downgrading of the United States financial rating. Meanwhile in Las Vegas a weekend contest dealt with a topic of almost equal concern. The world’s largest hacking convention showed one reason why big corporations seem to be such easy prey for cyber criminals: their workers are poorly trained in security.
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