This is a guest post by Matt Smith.
Social media has definitely influenced the way we work and live. With more than 90% of the population using the internet every day and a majority of them using some type of social media network, there’s no doubt that social media has the potential to change the world. But how, and in what specific ways? Continue reading
This is a guest post by Emma-Julie Fox.
There used to be a time when search engines and social networking sites had completely different purposes. Search engines were used to find relevant information whereas social networking sites were used to interact with family and friends from all over the world. These days, social media has expanded its reach such that it now serves search purposes as well. Continue reading
This is a guest post by Donald Adams.
Technology has changed business in a large number of ways and created a wealth of opportunities for start-ups and small companies that can at last go toe to toe with larger corporations. New internet marketing techniques have enabled them to reach a wider audience than ever before. Digital production methods have reduced overheads and automated manufacturing, and better distribution channels have made order fulfillment easier than ever before. But what the web really gives to business is the benefit of community, and that’s something that many of us aren’t taking enough advantage of. Continue reading
This is a guest post by Abel Velazquez.
2012 was a huge year for social media. We had the Facebook IPO, the emergence of Pinterest, and the arrival of Google+ as one of the giants in the social space — at least in terms of size. What does the future hold? It is a legitimate question to ask seeing how a new year is right around the corner. Anything could happen, but these five trends have already generated enough buzz to warrant monitoring in 2013. Continue reading
This is a guest post by Kristie Lewis.
Some businesses are ideally structured when it comes to Internet marketing. For example, it’s easy to plan an Internet marketing strategy when you are a business like Groupon, in which all business is conducted online. But what if your business is a very traditional type of business, sometimes called a bricks-and-mortar business? Continue reading
This is a guest post by Joel Smith.
Launched in March 2010, Pinterest has now grown to become one of the most popular social bookmark-sharing websites. Currently with an Alexa rank of 42, Pinterest has seen the community grow in leaps and bounds. The site that celebrated reaching 1.6 million members in September of 2011 grew sensationally to 11.5 million in only February. Interestingly enough, 82% of these users are women. But is Pinterest only targeted at women or does it offer features of interest to men as well? Continue reading
The tragic events of this week brings home to us all in a devastating way the importance of being connected with others. For most people being alone is extremely tough. Having one or two or a circle of friends with whom you can communicate is a powerful support as one goes through the travails of life. Continue reading
This is a guest post by Elijah Bitson.
Social media platforms are getting more important for blogs nowadays. Why are they so important? That’s because their popularity is rising steadily, and more and more people have access to these social media platforms daily. If your blog is not visible in those social media platforms, chances are your blog will have difficulty in gaining consistent traffic and a loyal following. Here are 5 tips to start building your social media following for your blog: Continue reading
This is a guest post by Amelia Wood.
The Atlantic recently made an interesting announcement. Announcing a swerve away from the tried and true models on web writing, the online news association has recently stopped caring about SEO. Instead, the company is focusing on, dare we say it… actual readers, to catapult their articles to viral status, drive links to their site, and increase Google rankings.
A recent article via the Vancouver Sun gives a much-needed warning: Online reputation: protect yours. Of course, online business reputation management is not easy with the proliferation of social media sites like Facebook and Twitter. Friends talk to friends and it’s not always easy to be in the loop.