This article is contributed by Thomas McMahon.
A major part of inbound marketing to your website is obtaining backlinks that point towards your site by active link building. There are thousands of places on the internet that will tell you how to build links, but it’s ultimately up to you to decide how you’ll go about gaining backlinks in order to drive natural traffic to your site, but also to improve your search rankings. Continue reading
This article is contributed by Sophie Eagan.
The dead backlinking method is probably news to quite a lot of people, and indeed I have only just come across it. This is why I would like to share it with you all. The method itself has been around since the beginning of the Internet. I would like to share this with you as in a way it is a form of guest posting but a great deal easier. Continue reading
This article is contributed by Charles Dodgson.
The big scare in the latest months has been whether or not negative SEO exists, and if it is possible to negatively impact another webmasters website. The truth is, negative SEO has existed for quite some time, it’s definitely possible to penalize another site on the Internet. Could someone target your website? Continue reading
This article is contributed by Theresa Moyer.
Google has changed the search engine landscape drastically. Since their introduction of Panda and Penguin, many businesses were hit hard and no longer rank on Google. The purpose of Panda and Penguin were to eliminate people that ranked their sites by spamming. Continue reading
This article is contributed by Angelita Williams.
At the end of last month, Google released yet another Panda update which, according to Google’s blog, focused on the continuing improvement of systems such as “related searches, sitelinks, autocomplete, UI elements, indexing, synonyms, SafeSearch, and more. Each individual change is subtle and important, and over time they add up to a radically improved search engine.”