Eight Tips For Small Business Hiring Decisions

job interviewThis is a guest post by Adrian Matthews.

For all the horrors of the current economic climate, there is one good thing to come out of the recession; there’s never been a better time to look for new staff. Jobs are scarce and as a result, there’s never been more talented people without one. Continue reading

photo by: Alex France

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How to Optimize for Search on Facebook and YouTube

searchingThis is a guest post by Emma-Julie Fox.

There used to be a time when search engines and social networking sites had completely different purposes. Search engines were used to find relevant information whereas social networking sites were used to interact with family and friends from all over the world. These days, social media has expanded its reach such that it now serves search purposes as well. Continue reading

photo by: aussiegall

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Seven Alternatives To Adsense For Blog Monetization

google adsense queryThis is a guest post by Craig Watts.

For those new to blogging, the attraction of Adsense isn’t difficult to understand. It’s easy to get accepted, easy to install and easy to get paid regardless of what you are blogging about. As a result, it’s how most bloggers make their first dollar online.

While there’s nothing inherently wrong with monetizing a blog with Adsense, it’s important to be aware of the fact that Adsense isn’t the only game in town. And more importantly, the other options happen to pay a hell of a lot better. Continue reading

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Top Seven Myths About Small Business Blogging

business bloggerThis is a guest post by Jacob Simpson.

Many small business owners believe that blogging is completely unnecessary. And many more believe that it’s an activity that’s both expensive and time consuming. Upon closer inspection however, both of these assumptions prove to be completely false.

Should you find yourself at the helm of a small business, it’s important to get all the facts before you rule out business blogging as a viable marketing strategy. Basing business decisions on false information is obviously never wise and this is no exception. Continue reading

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Cut the Spam: Tips for Successful Email Marketing

cut the spam

This is a guest post by Angie Picardo.

In today’s age of sophisticated spam-filtering software, it’s more difficult than ever to effectively market your business online. Hundreds, even thousands, of emails to potential customers may never see the light of day, consigned instead to the darkness of recipient’s SPAM folder. The problem grows worse by the year, and there are no guarantees to avoiding the SPAM trap. But, with a few simple tips, odds are good your message will make it past the slings and arrows…and to the eyes of paying customers. Continue reading

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The Grass Is Greener on Your Side – Staying Relevant With Backlinks

targeted links in

This is a guest post by Thomas McMahon.

A major part of inbound marketing to your website is obtaining backlinks that point towards your site by active link building. There are thousands of places on the internet that will tell you how to build links, but it’s ultimately up to you to decide how you’ll go about gaining backlinks in order to drive natural traffic to your site, but also to improve your search rankings. Continue reading

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Personalized Advertising for a Young, Internet-Savvy Vancouver Audience

no trumpeting

This is a guest post by Annie Harrington.

Over the years, I’ve learned people love it when you talk to them, engage them, and relate to their interests. It’s basic interpersonal communication. What they don’t like is when you talk at them. Continue reading

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Use Twitter To Find The Best Graphics Designers

follow me on twitter

This is a guest post by Fahad Raza.

When you’re in need of a designer, there are more than one way of looking for one online. You could simply Google appropriate keywords to find a very long list of designers, on which you could easily lose a few hours. You’d have to browse through the web results one after the other, most of which will be portfolio websites of professional designers or designing agencies. You’d go through the portfolios and may or may not find the kind of designs you would like to have for yourself. In any case, the feat is both tedious and tormenting. Continue reading

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How Web Applications Can Enhance Your Users Experience

shortcut to web applicationThis is a guest post by Vadim Kirichenko.

If you run a website or blog, then chances are that you want to try and get as much traffic as possible to your site and then keep your visitors there by showing them what they came to see and engaging them with your quality content. Continue reading

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Promote Your Online Business Community

corporate pens

This is a guest post by Donald Adams.

Technology has changed business in a large number of ways and created a wealth of opportunities for start-ups and small companies that can at last go toe to toe with larger corporations. New internet marketing techniques have enabled them to reach a wider audience than ever before.  Digital production methods have reduced overheads and automated manufacturing, and better distribution channels have made order fulfillment easier than ever before. But what the web really gives to business is the benefit of community, and that’s something that many of us aren’t taking enough advantage of. Continue reading

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