That is a question that many observers are asking. Google wished to create a strong property in the social media world after its various social media flops such as Orkut. After all if you want to make money, you should be where the people are. So Google Plus came charging out of the stable and very quickly had the largest number of adherents in the shortest period of time. Larry Page said there were 40 million users of Google Plus.
The question is could that momentum drive it to emulate in size the Facebook empire? There were rumors that the number of active users of Google Plus was dropping. Was there a fatal flaw in the way Google Plus had been conceived?
One Google engineer inadvertently went public with his concerns about this fatal flaw. However Steve Yegge is an engineer and sees things very much from the technical standpoint. He felt that the lack of a platform which would encourage many developers to provide content was the fatal flaw of Google Plus.
It is certainly true if you wish to copy the Facebook model that the platform should exist. However Google is tapping in to different aspects of social activity. Here in Google Plus we are talking entirely about the sharing aspect of any digital content including video. Social activity is very much about communicating and thus the two go together hand in hand. Google has yet to show all the ways that sharing can be enriched and complemented by other data and information that Google can easily provide.
This positive view is shared by Jon Evans.
I think Google+ is a hit in the making. I hardly use it myself any more — indeed, my last post there, more than a month ago, was “Sadly, it seems G+ has degenerated in my mind into little more than the place I go to complain that Twitter seems to be down” – but I’m no representative sample. Heck, I don’t really use Facebook either, except to mindlessly echo my Twitter stream.
He and I hold very similar views. Although the present version of Google Plus is very much a work in progress, I think early signs indicate that this all is heading in the right direction. I use social media to stay in touch with others. I rarely get involved in games. Already I am finding that Google Plus is the most likely way I can be aware of important things that are happening among Internet aficionados.